Penetrating Russian game market (at last!)
For years we have heard game publishers lamenting about Russian sales lagging...
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Pencils vs DisneyPublished 05 November, 2009, 09:07 The cartoons of duo of Russian animators “Karandashi”, which means “Pencils”, are proving to be hits on Youtube and as far as Japan, with hopes of rivaling the famous Disney studios. The cartoonists have brought an old folk tale called “How Cossacks Fought Against Turks” to a wide audience, with an innovative portrayal of the 19th Century Russo-Turkish War. The 19th Century Caucasus war is being portrayed in a lighthearted manner, but local historians who consulted on the film were very serious about each and every detail of the Cossack weapons and uniforms. Andrey Anufrienko, an amateur cartoonist from “Karandashi”, says: “It was all simple with the Turks: we drew fezzes and pointy-toed boots and that was it. But we argued a lot about the Cossacks. For instance, that they didn’t wear this particular kind of belt at the time.” Andrey’s friend and fellow artist Mikhail Chekalov shares his passion for cartoon-making. They’ve already tried different cartoon techniques. For Mikhail, it’s important to look up to the industry pros. “I like the drawing technique – it’s a classical animation technique, which was used by Disney,” he says.
With an average of 60 to 70 amateur cartoons per year, Russian artists do not get as much attention worldwide as they would no doubt like to, apart from in Japan, where they are very warmly welcomed. Maria Tereshenko, one of the organizers of the Moscow Big Cartoon festival, says because of cross-cultural differences, one cartoon can get totally different reviews in the West and in the East. “For instance, in Japan, Russian cartoons are very popular. But in Western Europe it’s not like that. We are somewhat like a third-world country for them when it comes to visual representation. I mean we have an archaic, classical approach at times, and they prefer something more modern, something abstract,” Maria Tereshenko claims. After brushing up their skills on short stories, The Pencils are hoping to come up with a big feature- something that will gain them even more recognition, and maybe see their cartoons become as popular as Walt Disney’s. discuss it RT asksHow realistic is the image of Russia presented in the West? Penetrating Russian game market (at last!)For years we have heard game publishers lamenting about Russian sales lagging... Read full story“Is it really the season to be jolly?”It’s official – winter has returned to Moscow. Rain, gray skies... Read full story |
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