Photo by Aleksandr Azarov, Artefact
Italian fashion targets Russian women
Published 23 October, 2009, 16:23
Edited 24 October, 2009, 16:24
Sexy, self-assured and stylish. That’s the image of a perfect woman, dressed by one of Italy’s most sophisticated designers, Ennio Capasa, who presented his collection at Russian Fashion Week.
In fact, it was the most highly-anticipated event on the fashion calendar.
 Photo by Aleksandr Azarov, Artefact |
One of Italy’s key designers, who once worked with Yohji Yamamoto, Capasa told a press-conference in Moscow he’s recently changed his approach to fashion and is currently working on a new one from scratch.
C’N’C has always been inspired by music, cinema and nature. And although Capasa’s brand is only 23 years old, the designer says he often feels as if it’s been a hundred years since he set it up.
Capasa showed Moscow fashion lovers the collection that he earlier presented in Milan. And although, according to the Italian designer, the scale of the show in the Russian capital was much more modest and reserved, he was impressed by the warm reception of the Russian fans to his brand.
The C’N’C show was packed to the point where there was literally no room to turn or move at all.
“The Russian public now has a special identity and value for me,” Capasa said. “Italians and Russians share a common emotional link, that of art.”
The success of his show with the Russian audience could also lead to stronger commercial ties.
Valeria Paikova, RT
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